In this episode we interview Rache Brand, Concept Strategist for Brands on the Rise. brandsontherise.com/ Listen below or subscribe wherever you get your podcasts.
Restaurant Marketing
Interview With Brian Hipsher – CMO Of Charley’s Philly Steaks
In this episode we interview Brian Hipsher, CMO of Charley’s Philly Steaks. What I really enjoyed in this interview was learning more how Marketing and Ops interact. Also, Brian has a great war story. charleys.com/
How Mobile Text Coupons Improve Customer Loyalty and Boosts Sales
This blog post is by our guest blogger, Ken Rhie, CEO of Trumpia. It’s a great article on using digital coupons to build customer loyalty and boost sales. How Mobile Text Coupons Improve Customer Loyalty and Boosts Sales More and more companies are realizing that sending coupons to your customer’s mobile phones is a game changer. …
Diagnosing Falling or Stagnant Sales
Too many restaurant operators mistake marketing problems for operations problems. They look at falling or stagnant sales, and they think I’ve got to increase marketing spend to get my sales back up. How do you know if your falling sales are a marketing problem or operations problem? Here are a couple of questions you can …